Machine Embroidery

This embroidery technique involves an appliance similar in appearance and concept to a sewing machine.

A thread is brought down through the top of the apparatus through a needle with an opposing counter thread that catches the face thread on the back of the fabric. The overall pattern and design is controlled by the hands of the artisan. The width of the embroidered design is dictated by the knee of the person controlling the machine. By pushing their knee against a paddle, the artisan makes subtle adjustments, moving the needle as desired. Our goal is to embrace and celebrate the maker and the spontaneity that the “hand-made” brings to our clothing.

“I remember seeing machine embroidery that was controlled by hand on my first trip to India. I traveled to the other side of the Jaipur and walked through a neighbourhood filled with goats dressed in sweaters. Once there I saw the level of skill the process requires and my appreciation for the craft expanded anew as I watched the makers work the cloths. I was immediately mesmerized by the speed in which the needle pierced the fabric and the precise level of accuracy.”  - Adéle